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Vintage French Byrrh Advertising Booklet – L’Histoire d’un Prince Charmant, Circa 1930s ornaments Un petit moment à la

SKU 68392776849
4.2
EUR95.00 EUR138.00

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Description

Un petit moment à la française

working in the garden

Moore & Co

each mug celebrates the timeless allure of everyday French design

Vintage French Byrrh Advertising Booklet – L’Histoire d’un Prince Charmant, Circa 1930s ornaments Un petit moment à laA whimsical piece of French advertising history, this illustrated booklet was produced in the 1930s to promote the celebrated apritif Byrrh. With its theatrical title LHistoire dun Prince Charmant (The Story of a Charming Prince), the booklet transforms a drink into a fairytale a playful narrative style typical of interwar French marketing. Founded in 1866 in Thuir, Byrrh was one of Frances most beloved quinine based apritifs, praised both as a

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